Andrew Laver | How To Blend Proven Principles With Fresh Ideas To Achieve Transformation in Life and the Law

Andrew LaverAndrew Laver is a Business Development Manager for Buchanan Ingersoll & Rooney PC, a national law firm with a reputation for providing progressive, industry-leading legal, business, regulatory, and government relations advice to clients. He’s also the Treasurer-Elect for the Legal Marketing Association’s Board of Directors.

Before becoming the Treasurer-Elect, Andrew held other positions with the Legal Marketing Association (LMA). He was the President of the Metropolitan Philadelphia chapter, the Co-chair for the LMA Governance Committee, and the Co-chair for the 2019 LMA Annual Conference Advisory Committee. In these roles, he served as an advocate for advancing the industry and legal marketing professionals.

As a legal marketing and business development executive with over 25 years of experience, Andrew knows what it takes to build a team, develop procedures, and find innovative solutions. Since the pandemic hit, Andrew has been transforming his personal and professional spaces. He’s taking advantage of new opportunities, finding the motivation to attain his goals, and bringing fresh ideas to elevate proven strategies.

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Here’s a glimpse of what you’ll learn:

  • Andrew Laver explains his post that took LinkedIn by storm — and how it all started
  • What motivated Andrew to pursue his fitness goals?
  • How the Legal Marketing Association transformed its operations during the pandemic
  • Opportunities that lawyers, firms, and business development professionals can take advantage of today
  • Putting a new spin on old ideas to elevate your legal marketing strategies 
  • Andrew’s advice for those wishing to implement new principles and habits
  • The value of personal reach-out to clients

In this episode…

How can you blend existing principles with new ideas to achieve your personal and professional goals? 

As a business development executive and father of two, Andrew Laver initiated significant changes in his professional and personal life at the start of the pandemic. With the opportunity to step away from work now and then, Andrew found the motivation to run a 15K, stick to his fitness goals, and discover strategies to stand out in the workplace. According to Andrew, transforming your life doesn’t require a reinvention of the wheel. You just need to take old ideas and put a new spin on them, reshaping the ideas to work best for you or your clients. 

In this episode of The Lawyer’s Edge Podcast, Elise Holtzman interviews Andrew Laver, Business Development Manager at Buchanan Ingersoll & Rooney PC and Treasurer-Elect of the Legal Marketing Association. Andrew shares the inspirational story behind his 15K race, the opportunities legal professionals can take to differentiate themselves, and how to combine proven principles with fresh ideas to transform any area of your life.

Resources mentioned in this episode:

Sponsor for this episode…

This episode is brought to you by The Lawyer’s Edge, a firm based in the New York metropolitan area founded by Elise Holtzman in 2008 to help lawyers become skilled business developers and leaders so that they can grow their practices, retain top talent, and step confidently into leadership roles.

The firm offers customized coaching, consulting, and training programs such as their signature business development program, Lawyers Making Rain.

Now more than ever, it’s not enough to just do good work and hope your law firm will thrive. And no matter how smart and hard-working you are, it can be time-consuming and overwhelming to figure it all out by yourself.

To learn more about how we help lawyers become rainmakers and leaders, visit or email us at

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